According to a new study by Forrester Research and written up in AdWeek Social Media will weather a recession nicely. “…. According to the Forrester Research report, marketer moves ...

A collaborative post with Steve Singleton If you want to write a great video-marketing script, you only have to keep a few things in mind. Here the short list: Remember WII-FM! No, those aren't the call letters for a radio station. They stand for "What's in it for me?" In other words, ...