Blogging already turn regular hobby into a potential highly profitable career. Over a year ago, Business Week’s featured an article offers several mini-case studies with income and traffic reports for several websites. Most of the blog profile mentioned in that articles, I’m already familiar with and most of them still stand to make a lot of money today.
But what I am interested to share with you today not about the profiles since you can read about their profiles from the original articles. I am interested with the thought provocative finding from this articles.
Lessons to Learn from Profitable Blogs
Maki had made a very good conclusion about from six of the profiles mentioned in that articles. You may had already come to a few general conclusions and maybe already decide what you next course of actions after reading the articles. Like Maki, I also would like to include certain exception for this findings. Here I list what Maki had concluded and add some of my own observation:
- Web traffic is a very important factor in monetization and profit. One should agree that blogs with little traffic will not make as much money as blogs with a lot of traffic, even if conversion ratios differ. On what ever the niche or market condition are, this rule will always apply.
- The niche you choose will almost immediately affects how much money you will eventually make. While some niches are almost inherently easier to monetize other will slightly harder for example, Tech vs Humor. There are guide and articles on how to find your niches on your particular market. Perhaps you need put this in your next course of action.
- Highly unique blogs with interesting topics (Cheezburger) can become profitable and popular very quickly. This again have relation to #2. Uniqueness and niche always come side by side. This is rather a very interesting finding because among the top site recommended by StumbleUpon user is rather unusual (about noble pig and devil).
- Comparative analysis will show you that while you think you already find your niches you might still under-monetizing or not making full use of your traffic. Perhaps you can notice how Cheezburger earns less than Go Fug Yourself, while having three times more traffic. Perhaps you need to read some of the performance tool I had mentioned in my previous post.
- Lucrative blog niches with a large potential audience are tech, humor and celebrity culture. After a year, there seem to be no change in this findings. Most of the top stories that appear in front of Digg or Technorati happen to fall within this three domain.
- Metablogging (blogging about blogging) will not make you a lot of money unless you are exceptionally good at it.
Well, you have read the articles and have your own conclusion. What is your conclusion? After reading that articles, will you change your direction or just remain in your current direction?
This post still lack of your contribution, perhaps you find it useful or you can promote it in your own way and give a Thumb-up or some Digg.